Everyday People


PW Does…. Freelance Marketing Consultancy

  1. Home
  2. »
  3. PW Does…. Freelance Marketing Consultancy
PW Does... Freelance Marketing ConsultancyPW Does... Freelance Marketing Consultancy
About Me

Hi, I am Paul Whiting

I’m a multi-award-winning campaign marketer who has spent over a decade promoting some of the most well-loved brands in the leisure, hospitality and tourism sectors.

With deep expertise in blending together digital and traditional channels. I’ve created compelling, far-reaching and impactful marketing experiences that drive commercial success.

Now at the crossroads in my career, I’m ready to help organisations to propel their marketing to the next level through tailored freelance and consultancy services.

What PW Does:

  • Marketing Campaign development
  • Consultancy
  • Strategy and planning
  • Social Media
  • Copywriting 
  • Brand Development
  • PR
  • eCommerce
  • Customer Retention

So, if you are looking for support in your marketing efforts, please get in contact today.

You can also explore some of my previous work.

My Work
Why I Love My Job :

I live and breathe marketing and communications - and it is my privilege to work on the projects I do to bring about real change to that business.

My job allows me to offer tailored and targeted support to organisations and ensure that they are reaching the targets they set and deliver astounding and impactful work as a result.

My Experience:

I’ve been fortunate to work for some of the most beloved brands in the leisure, hospitality and tourism sectors during my career and here is where I get to showcase some of my favourite campaigns and share their impact.

Projects include:

Leading the delivery of the 'Re-Imagining JORVIK Viking Centre' campaign
Growing JORVIK Viking Festival's attendance from 40,000 to 60,000
Developing an updated tourism strategy and delivering high-profile campaigns for York

I'm Great At:

I look at things in the round and identify opportunities across platforms and markets. For me, marketing should be a holistic exercise and I bring that 360-degree view to the projects I work on.

What I can really help with is that external strategic view - and to be that critical friend. I also get in the mind in the consumer and work to ensure that they are reflected and interested in your content - be that copywriting or delivery method.

I'm Proud Of:

I'm proud of everything I've done, but I will have a soft spot for Vikings - check out my portfolio on my website for more!

Working Together
How I Like To Work:

I prefer to work in collaboration with businesses, crafting a perfect solution that suits the requirements of your brief.

We will start with a conversation, then it is up to me to go away and create a comprehensive proposal and once we have agreed I will delivery activity and will keep you updated on progress.

It is always a joint-project, as it is your business and I am here to assist and deliver.

Get in Touch